Welcome back to another edition of the Cyber-Duck weekly, where you can also access the latest Cyber-Duck Podcast.
To establish a new business strategy for the next 3 years the management decided to instigate a Blue Ocean approach by involving all the 27 team members to understand what they want to eliminate, reduce, raise and create within the business. The model of Blue Ocean was conceived by W. Chan Kim and Renée Mauborgne of The Blue Ocean Strategy Institute at INSEAD, France. The team at Cyber-Duck have been involved in various workshops with presentations being made today.

Harry presents during the Cyber-Duck Blue Ocean.
Episode 2 of our podcast (named the Pondcast) is available now on iTunes. This time you will be treated to Tom, Ben and Neil discussing some of their new year’s tech resolutions.
If you tried accessing Wikipedia on Wednesday you would been met with the following screen:

Wikipedia Website during the 24 Hour Blackout.
Wikipedia blocked all website content for 24 hours as part of an Internet-wide protest against two proposed acts in the United States; the Stop Online Piracy Act (SOPA) and Protect Intellectual Property Act (PIPA). The acts have been proposed in part to tackle the problem of foreign-based websites that sell pirated content, however many disagree including Google, eBay and Facebook.
Wikipedia’s protests has led to 8 US lawmakers withdrawing their support for the bid and the news was also welcomed by Facebook founder Mark Zuckerberg. Mr Zuckerberg sent his first tweets for 3 years, stating ”Tell your congressmen you want them to be pro-internet”
Mr Zuckerberg then went on to claim “We can’t let poorly thought out laws get in the way of the internet’s development. Facebook opposes Sopa and Pipa, and we will continue to oppose any laws that will hurt the internet.”

This was Mark Zuckerbergs first tweet in 3 years.
Away from the SOPA debate, Google have yet again made changes to search with an upgrade which allows users to start social conversations directly from their search feeds. The change is designed to enhance search by making it easier for Google+ users to start social conversations.
Finally, England’s favourite Football star (and America’s favourite Soccer player) David Beckham was involved in his first Google+ hangout. The interview was conducted at Google HQ in Silicon Valley, with Mr Beckham answering questions from London, Madrid and even Ghana.
That’s it for another week; make sure you come back next week as we provide you with more news from the ever changing digital world.