Melissa Lehrer
PR & Marketing
Mel joined Cyber-Duck over 3 years ago as a consultant to spearhead strong
PR and Marketing activities for Cyber-Duck and its clients gaining the company and its projects press and recognition
in various publications. She is an experienced marketing consultant with over 9 years experience in defining and executing marketing strategies within the IT and telecommunications sectors.
Prior to Cyber-Duck, Melissa was Marketing Director at SpinVox, the world's
only voicemail-to-text provider, where she played a key role in the company achieving 65K subscribers within the first
year of launch. She also developed alliances with key channel partners (3, The Carphone Warehouse, The Link, 4uBusiness)
and significantly raised the profile of the company wi thin the mobile sector.
Previously she held roles as European Partner Programme Manager at Level 3,
and as head of the marketing department at Inclarity, a leading Voice over Broadband service provider that achieved
triple digit growth year on year. Melissa has also held marketing roles at Zapper Technologies, a Reuters-backed Israeli
software company, and at Babylon, a leading provider of translation software with 18 million subscribers.
She holds an MA in Clinical Psychology (first class honors) and a BA in Psychology &
English Literature (first class honors), from the Hebrew University of Jerusalem. She is fluent in Hebrew and has a basic
understanding of written French.
