User Centred Design
FOR SUPERIOR USER EXPERIENCES
User Centred Design was invented by HCI academics to help develop
better desktop software. During the late 90's Jakob Nielsen, Donald Norman and other academics created a
list of best practices which gradually evolved into web UCD principles.
Since then, it has been adopted by companies such as Google, Microsoft
and Apple. Our Web Production team are academically trained in User Centred Design. Our Web Production
and Consultancy Department work hand-in-hand to deliver:
- Extensive strategy and feasibility phases
- Technology Analysis
- Wireframing using 'live' user testing
- Eye tracking on prototypes
- Focus groups
- Stakeholder interviews
- Web Analytics and Deep Analysis
- UXO (for continuous optimisation)
As one of the only digital agencies who successfully created a custom UCD process,
proven in enterprise and government projects, Cyber-Duck ensures each project benefits from a superior user experience
with supreme findability, sticky content and engagement persuading users towards your goals.
Contact us for info about UCD.
