James likes problem solving and storytelling. With a background in visual design, he has been user-focused in his endeavours for the majority of his professional life, working in industries from travel to e-commerce.
Since transitioning into the world of UX, James had driven efforts for a multitude of major clients, always as an advocate for the end user. He has managed to convert even the most sceptical to a user-centred way of thinking, and it is this passion that he takes into careers talks with aspiring designers at secondary school level.
Favourites

City
Moscow, Russia

Film
The Martian

Book
Do Androids Dream of Electric Sheep?

TV Show
Brooklyn Nine-Nine

Hobby
Playing guitar

Food
Spaghetti Carbonara