Insights

On the sunniest Saturday in London this year (so far), the Turn A Blind AI (TaBA) team of six amazing ducks came to the Quack Hack 2019 to hack and rock the healthcare industry. We wanted to create a new, smart approach to GP appointment scheduling using Artificial Intelligence (AI).

At the annual Quack Hack, the Magnificent Seven worked together to develop a progressive web app (PWA) that could help you save for the moments that matter in your life. Drawing on the concepts of Open Banking, Reverie helps customers achieve their dream wedding, home or holiday through connecting their current account and producing AI-powered saving insights. 

Chatbots help businesses provide either an extra layer of immediate engagement with their website users, or become the first point of engagement in a specific user journey. At our latest Quack Hack, we explored how that could be developed. With that comes the birth of our first artificial intelligent powered chatbot (or duckbot…), Avery!

At the annual Quack Hack, the Lucky Ducks team developed a games portal that was connected to a physical installation. The portal allows all staff members, including remote teams, to compete against each other. On top of the online aspect, the game includes physical components and makes use of connected devices and video. The idea behind the project was to build a prototype that merged gamification and Internet of Things (IoT) to help team building with remote workers.

Cyber-Duck host an annual Quack Hack that challenges our employees to use new technology and develop useful solutions to real world problems. Each team is given a brief and a core technology to use and then the Hack begins! Over 36 hours, the teams work together to research, plan and develop their products ready for a show and tell with a working demo at the end. My team Pharma-See developed a hack that's designed to make medical instructions more accessible for everyone. 

Sport England has been on the lookout for a new agency to help it implement a user-friendly digital strategy for its substantial website portfolio. After a competitive tender process, Cyber-Duck was chosen to deliver this strategy – and we’re really excited that the project is now underway!

The UX team and I recently went to the Royal National Institute of Blind People to learn about how to make our digital experiences more accessible to those with visual impairments. Here's what we learned...

Google recently unveiled a host of new ad features at the Google Marketing Live event in San Francisco. These new features have got SEO specialists the world over pretty worried. We’re here to tell you why that is. We’ll also show you why the changes are beneficial to PPC marketers, as well as why the changes could end up encouraging SEO marketers to get smart and try new, more effective methods.

There’s a clear business case for making sure your website meets accessibility standards, but too many businesses prioritise backwards browser compatibility instead. We’re here to show you why accessibility should take priority.