Arsenal Double Club aims to encourage young children to learn a variety of languages, alongside promoting their charity programme to schools. Here, the challenge was to create a website that was visually appealing and engaging for three different audiences, all with different requirements.
Teachers needed relevant information to register their schools to the programme; parents could learn about the courses available for their children and the children themselves wanted an entertaining fun area on the website to support them in learning a new language. Our objectives included:
- Creating a website that was attractive, informative and accessible across audiences.
- Provide relevant information for teachers, to register their schools for the programme.
- Help parents to learn about the courses available for their children.
- Create a 'fun zone' for children to interact with, as a supplement to practice their new language skills.