Insights

Google Penguin 3.0, the search engine’s latest significant algorithm update, is still rolling out across the festive period–over 7 weeks since the original launch. It’s clear that the search engine rankings of a variety of businesses continue to be affected, with traffic lost at a key time of the year. In this article, I will guide you through diagnosis and speedy recovery.

When the festive music takes over the Cyber-Duck speakers, we know it’s time to kick-start our Christmas project. This year, we’ve gone for something more than a bit different. Playing with the Internet of Things concept, we’ve built a Santa that responds to online activity – tweet @Cyberduck_UK and #makesantadance to see his moves via our live webcam, and be wished a Merry Christmas! I’m going behind the scenes to cover why and how we built this project.

At the end of October, Calum and I headed to Cardiff for The Web Is, a two-day conference celebrating 25 years of the World Wide Web. The single track event played host to a wide range of the web’s greatest innovators, storytellers and educators and they truly inspired us with their stories. Here are our highlights.