Part of our UX and Service Design services
Your customers want user-centred experiences. Your business needs effective service design. With a 93% customer satisfaction rate, we’re proven to deliver.
How we help
What is user-centred design?
User-centred design is a framework that puts your user at the heart of the design process. It’s collaborative: you consult with your users and stakeholders at each key stage of a project.
This iterative process helps you develop solutions that truly work for them, alongside meeting the objectives of your organisation. It’s cost-effective and fast, especially when teamed with an agile or lean approach.
The user-centred design process
The process starts with your brief. We’ll then conduct research with your users and stakeholders and examine your data. This will inform a UX prototype, which will be tested with your users.
Those learnings will lead to a design, then a technical prototype and functional briefing. Once your project has been coded, stress tested and passes UAT, it’s ready for launch.
UX agency in London
For more than 15 years, Cyber-Duck has created user-centred experiences for clients like the Bank of England, Mitsubishi Electric, Cancer Research and Heineken. We’re proud of our track record in user-centred design and UX – we’ve even written the book on it.
If you’re seeking a partner with the creativity, technology, process and experience to deliver, contact us today – we’re ready to help.
Case study: Sport England
See how we consolidated Sport England’s multiple sites and audiences into one streamlined, user-centred experience.Read the client story
Case study: Heineken
How did Heineken transform the link between its global markets and its local suppliers? With user-centred service design.Read the client story
Case study: Cabinet Office
See how we helped the Cabinet Office find the brightest graduates - whatever their backgroundRead the client story